Mobile Media Show #7 - Portal Wars: Where Next for the Mobile Internet?
Mobile Media Show #7 (MP3 – 8.4MB – 24min)
In this show I speak to Jane Zweig, CEO of The Shosteck Group, who has recently released a report on the “emergence of the personal internet” and the radical shake-up of the telephony, internet portal and mobile handset marketplace.
The report provides a comprehensive insight into how major internet portal players are starting to take their place in the mobile environment given their acknowledgement that in a short space of time a significant amount of their traffic is going to be coming from mobile devices.
How does this impact on the stronghold of the carriers and why is it inevitable that the end user will drive the solutions of the future?
More info: http://www.shosteck.com/studies/portal_wars.htm
The Mobile Media Show is presented by Keren Flavell, a content development consultant and interactive media producer for online and mobile phones.
Keren is based in Melbourne, Australia, and can be contacted by email keren (at) omg.tv.